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Research Methods for MBA Students - Completing Projects and Dissertations

2027, Innbundet, Engelsk

1 149,-

Forhåndsbestilling – forventes i salg 03.01.2027
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Navigate the MBA research journey with clear methodology, structure and confidence.

Research Methods for MBA Students
by Emmanuel Mogaji is a concise and practical textbook designed for postgraduate students undertaking business research modules and projects. Recognizing the time pressures and applied focus of MBA and Masters programs, it provides a structured pathway for completing a dissertation or company-based research project within tight deadlines.

Mirroring the key stages of the research process, the book guides students through topic selection, refining research questions, conducting a focused literature review and choosing appropriate qualitative or quantitative methods. It then supports effective data collection, rigorous analysis and the presentation of meaningful, actionable findings. A distinctive three-month completion framework provides a clear timeline that aligns with MBA program structures, helping students manage milestones and maintain momentum.

Grounded in real-world examples from organizations including AstraZeneca, Bentley Motors, the NHS, Holland and Barrett and Railway Operators, Emmanuel Mogaji connects academic research principles with applied business problem solving.

This textbook includes:
- Clear learning outcomes aligned to postgraduate research modules
- Worked examples demonstrating each stage of the research process
- Key concepts and terms to support methodological understanding
- Exercise questions and real-world examples with applied tasks
- A structured three-month completion framework for project planning

Supported by online lecturer slides and a comprehensive lecturer's manual with exercise answers, Research Methods for MBA Students equips postgraduate learners with the skills and structure needed to deliver credible, practice-oriented research.

Produktegenskaper

  • Forfatter

  • Forlag/utgiver

    Kogan Page Ltd
  • Format

    Innbundet
  • Språk

    Engelsk
  • Utgivelsesår

    2027
  • Antall sider

    432
  • Utgivelsesdato

    03.01.2027
  • Varenummer

    9781398629066

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