The prince - Deluxe silkbound edition

''It is far better to be feared than loved if you cannot be both.''
- Niccolò Machiavelli (1469-1527)

The Prince is one of the most influential books ever written. Published posthumously in 1532, Machiavelli''s treatise on the manipulation and exercise of power advocated a ruthless realpolitik, sparking a debate about the morality of statesmanship that is still very much alive today. His shrewd and insightful text presents strategies that some of history''s greatest - and most infamous - rulers have borrowed to achieve their goals.

This deluxe, hardback edition is bound in luxurious silk with gold foil embossing. It features beautiful full-colour illustrations which compliment the text and a wonderful extended essay on how Machiavelli''s pragmatic philosophy can be applied to achieve success in the cutthroat world of modern business.