Belonging to the realm of intelligent technologies, it is increasingly accepted that AI has evolved from being merely a development standpoint in computer science. Indeed, recent reports and academic publications show that we are clearly on the path towards pervasive AI in both business and society. Organizations must adopt AI to maintain a competitive advantage and explore opportunities for unprecedented innovation. This book focuses on understanding the wide range of opportunities as well as the spectrum of challenges AI brings in different business contexts and society at large.
The book highlights novel and high-quality research in data science and business analytics and examines the current and future impact of AI in business and society. The authors bridge the gap between business and technical perspectives and demonstrate the potential (and actual) impact on society. Embracing applied, qualitative and quantitative research as well as field experiments and data analysis
