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Norli Bokhandel

Economic Value and Revenue Management Systems - An Integrated Business Management Model

2019, Innbundet, Engelsk

1 449,-

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Filling a gap in existing literature on revenue management systems, this book explores the use of business strategies which are specifically designed to have a positive impact on economic and financial efficiency. Focussing on services within the tourism industry, the author takes a new approach and identifies dynamic pricing and service differentiation as key components of strategic management. Providing fresh insights into an ever-expanding sector, this book will be a useful tool for those studying business strategy and management, as well as value creation theory, as it ultimately presents an integrated business management model which will ensure sustainability.


Produktegenskaper

  • Forfatter

  • Forlag/utgiver

    Palgrave Macmillan
  • Format

    Innbundet
  • Språk

    Engelsk
  • Utgivelsesår

    2019
  • Antall sider

    214
  • Utgivelsesdato

    14.01.2019
  • Varenummer

    9783030024161

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