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Norli Bokhandel

Resourcing the Start-up Business - Creating Dynamic Entrepreneurial Learning Capabilities

2022, Pocket, Engelsk

669,-

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Drawing on the most up-to-date and relevant research, this concise textbook is an accessible guide to harnessing the appropriate resources when launching a new start-up business. The focus is on the wide range of tangible and intangible resources available to entrepreneurs in the early stages of a new venture. This second edition brings in material on crowdfunding, digitalization and Covid-19, and dedicates new chapters to:

  • lean start-ups and business models
  • idea generation and opportunity development and
  • business incubators and accelerators.

The book supports students with learning objectives, a summary, discussion questions and a practical call to action in each chapter. A teaching guide and slides are also available for instructors. Resourcing the Start-up Business will be a valuable textbook for students of entrepreneurship and new venture creation globally.

Produktegenskaper

  • Forfatter

  • Forlag/utgiver

    Routledge
  • Format

    Pocket
  • Språk

    Engelsk
  • Utgivelsesår

    2022
  • Antall sider

    554
  • Serienavn

    Routledge Masters in Entrepreneurship
  • Utgivelsesdato

    31.10.2022
  • EAN

    9781032320038

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