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Norli Bokhandel

Strategy Formulation in Entrepreneurial Firms

2024, Pocket, Engelsk

499,-

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This book is concerned with strategy formulation issues in the relatively neglected field of entrepreneurial firms. It raises questions, such as what is the strategic role of entrepreneurship in small businesses? How does the top management in small firms perceive the processes associated with strategy formulation? How are business strategies formulated and implemented in SMEs and importantly, are there lessons that can be learnt by large corporations from the smaller ones? Using a sample covering a wide range of entrepreneurial firms in the UK, the author addresses the lack of strategic thinking in the management of small firms and provides recommendations for effective strategic management processes.

Produktegenskaper

  • Forfatter

  • Forlag/utgiver

    Routledge
  • Format

    Pocket
  • Språk

    Engelsk
  • Utgivelsesår

    2024
  • Antall sider

    224
  • Utgivelsesdato

    24.06.2024
  • Varenummer

    9781032837857

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