You''re in big trouble if you rely on having "feet on the street" to generate new sales. Selling in today''s economy has forever changed. Buyers today are more challenging to reach and offer less of their time to anyone in sales. So it''s time to rethink how we generate sales to create a sustainable model that produces consistent results.
This book addresses the shifts sales professionals, and their organizations need to make in introducing modern sales strategies. It provides insights and proven strategies for business owners, sales executives, leaders, and professionals -- anyone who desires to create a rapid and sustained increase in their sales without investing significant time or money.
In a comprehensive review of the author''s work with global companies, Casemore introduces a model for "Unstoppable Selling" -- capturing the strategies and tactics of how top-performing companies have continued to sell more each year, all while increasing the predictability
