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Conference Proceedings Trends in Business Communication 2020

2021, Pocket, Engelsk

1 449,-

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The conference proceedings Trends in Business Communication 2020 presented here show a small selection of the wide range of current research topics in the field of marketing and communication. The spectrum of topics ranges from leadership communication, communication in agile organisations and tweeting CEOs to new developments in e-learning and current requirements for online shareholder meetings to sustainable consumer behaviour, communication in times of home office and new aspects of social media topics. All contributions were presented orally at the international online conference "Trends in Business Communication" on 4 December 2020, the full papers were subjected to a peer review process.

Produktegenskaper

  • Bidragsyter

    Alexandra Brunner-Sperdin (Redaktør) ; Wolfgang Reitberger (Redaktør) ; Peter Schneckenleitner (Redaktør) ; Andre Haller (Redaktør)
  • Forlag/utgiver

    Springer Gabler
  • Format

    Pocket
  • Språk

    Engelsk
  • Utgivelsesår

    2021
  • Antall sider

    191
  • Utgivelsesdato

    27.07.2021
  • EAN

    9783658336417

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