Entrepreneurial Finance, Fourth Edition: Finance and Business Strategies for the Serious Entrepreneu

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Get your business up and running-and keep it thriving-with the latest edition of the classic entrepreneurial resource

For over 20 years, Steven Rogers-s Entrepreneurial Finance has been the definitive guide to setting up and managing the financial aspects of any small- to medium-sized business. But how can today-s entrepreneurs learn to thrive in the most difficult economy in generations? In this long-awaited fourth edition, Rogers updates his classic content for the 21st century, revising every chart, graph, and case study to reflect the modern entrepreneurial landscape.

Inside, you-ll find the most up-to-date information on writing a growth business plan, compiling and understanding financial statements, making a company profitable, va