<p><b>'The most important start-up book of the last ten years' - Steve Blank, co-creator of the Lean Startup movement<br><br>Based on extensive research and real-world examples, <i>Pattern Breakers </i>upends accepted wisdom about how to achieve breakthrough success, and provides a playbook for anyone launching a startup or creating a new product.</b><br><br><i>Pattern Breakers</i> had its roots in the time when Mike Maples, a seasoned venture capitalist, was stumped, unable to get a grip on why some businesses he funded — X (formerly Twitter), Twitch, and Okta, for example — took off, while others, some deemed “most likely to succeed,” shut their doors despite doing everything right. Was it dumb luck that separated gold from dross?<br><br>What Maples and Stanford University’s Peter Ziebelman discovered contradicts accepted wisdom and upends today&
