Quantitative Approaches in Business Studies provides a clear and accessible introduction to quantitative methods, ideal for students of business and management on undergraduate, Masters and professional courses.
With a uniquely user-friendly style, Clare Morris'' popular treatment of this challenging subject is carefully designed to build students'' confidence in the use and interpretation of quantitative methods. Encouraging conceptual understanding as well as practical aptitude, the text leads the reader from an initial chapter revising basic mathematics through to a concluding chapter discussing statistical research methods for student projects. Practical guidance on the use of Excel for quantitative analysis runs throughout the text, integrated with an online Excel workbook.
New for this edition
- Access to MyMathLab Global, an unrivalled online tutorial and assessment system.
- Many new ''Quantitative Methods in Pra
