Drive business sustainability, growth, and profits by taking a systematic approach to culture transformation
It-s no secret that culture is the key to attracting and engaging top talent and seizing the competitive edge. But the vast majority of culture efforts fail as quickly as they started. Why? Because leaders are missing the big picture. They-re creating and communicating values but failing to ensure the values are tied to the purpose and the strategy of the company while also being integrated into processes, operations, and behaviors.
In ReCulturing, Melissa Daimler solves this persistent problem by helping you develop a -systems- perspective of culture. One of today-s most renowned thought leaders and practitioners on the issue, Daimler provides the playbook for building a business in which employees are clear on the why, what, and how they are working, such that it naturally leads to high performance and a desire to stay with their company
