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Service Design for Business - A Practical Guide to Optimizing the Customer Experience

2016, Innbundet, Engelsk

349,-

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A practical approach to better customer experience through service design

Service Design for Business helps you transform your customer''s experience and keep them engaged through the art of intentional service design. Written by the experts at Livework, this practical guide offers a tangible, effective approach for better responding to customers'' needs and demands, and provides concrete strategy that can be implemented immediately. You''ll learn how taking a design approach to problem solving helps foster creativity, and how to apply it to the real issues that move businesses forward. Highly visual and organized for easy navigation, this quick read is a handbook for connecting market factors to the organizational challenge of customer experience by seeing your company through the customers'' eyes.

Livework pioneered the service design industry, and guides organizations including Sony, the British Government, Volkswagen Procter & Gamble, the BBC, and more toward a m

Produktegenskaper

  • Forfatter

  • Bidragsyter

    Reason, Ben; Lovlie, Lavrans; Brand Flu, Melvin
  • Forlag/Utgiver

    SD Books
  • Format

    Innbundet
  • Språk

    Engelsk
  • Utgivelsesår

    2016
  • Antall sider

    208
  • Varenummer

    9781118988923

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