Spark provides an unhurried, thought-provoking experience about what drives individuals, teams and organizations to thrive, and how readers can use that knowledge to ignite and direct their own careers.
Spark is an unconventional business book. It has been built on the idea that coming from a perspective of ''getting'' something is a severely self-limiting position. Instead, a career should be seen as an opportunity to give - to your funders, your team, your customers and the world at large. Doing so, the authors argue, can lead to expansive possibilities. At the same time, however, people should be averse to bloat, bureaucracy, and everything that comes with achieving a certain level of inert mass. So, how can these two positions be reconciled? How can we complain about companies getting too big while presenting a book to help entrepreneurs and leaders think and act more effectively? This is why, unlike most business books, Spark doesn''t use the
