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The Oxford Handbook of Luxury Business

2022, Innbundet, Engelsk

1 819,-

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This innovative volume brings together contributions from leading experts in the study of luxury to present the full range of perspectives on luxury business, from a variety of social science approaches. Topics include conceptual foundations and the evolution of the luxury industry; the production of luxury goods; luxury branding and marketing; distributing luxury; globalization and markets; and issues of morality, inequality, and environmental sustainability.The Oxford Handbook of Luxury Business is a necessary resource for all students and researchers of the field as well as for forward-thinking industry professionals.

Produktegenskaper

  • Bidragsyter

    Joanne Roberts (Redaktør) ; Veronique Pouillard (Redaktør) ; Donze, Pierre-Yves (Redaktør)
  • Forlag/utgiver

    Oxford University Press Inc
  • Format

    Innbundet
  • Språk

    Engelsk
  • Utgivelsesår

    2022
  • Antall sider

    656
  • Serienavn

    Oxford Handbooks
  • Utgivelsesdato

    27.04.2022
  • Varenummer

    9780190932220

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