A radical new leadership strategy to transform business as we know it-from a dream team of INSEAD professors and mega-bestselling author Ram Charan
The business landscape is littered with the wreckage of companies that crashed and burned when an apocalypse came-in the shape of new competitive technologies, upstart entrants, demographic shifts, and new world orders. Who can feel safe in firestorm change?
The authors of The Phoenix Encounter Method don-t advise safety. In fact, their method of leadership thinking requires you to imagine burning your business to the ground-throwing yourself into a firestorm change-and turning the upheaval to your organization-s advantage. It can then rise, phoenix-like, from the ashes, stronger and more powerful than ever.
Written with a sense of urgency and purposefully radical provocation, The Phoenix Encounter Method represents the forward thinking of legendary business guru Ram Charan and professors from
