The ideal book in cultural management combines classical and contemporary thinking in one text.
Understanding Cross-Cultural Management, 4th edition, by Browaeys and Price (University of Nyenrode) is the ideal learning resource in cultural management, whether you are a student looking forward to beginning your career in business or a senior manager looking to improve your skills.
This text will help you explore the different ideas and concepts in cross-cultural management, from theory to practice, offering learning content that reflects the increasing diversity within the workforce and the global nature of business today.
The latest edition includes many of the book''s standard features, updated to reflect the standards of the modern international market.
Key features include:
- Frequent newspaper articles to help you get a better understanding of the concepts in the text
- End-of-chapter activities that w
