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Norli Bokhandel

Speak up now! - Marketing in times of climate crises

2022, Heftet, Engelsk

449,-

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To ensure the well-being of the planet, we need marketing heroes on the barricades for a sustainable future. Research shows that more than 80% of consumers are looking at companies to take the lead in this transition. At the same time, it appears that less than 10% of the messages about sustainability are credible to the public. Speak up Now! helps companies seize this historic opportunity and shows how we can make the shift to a world where business success goes hand in hand with the survival of the planet.

Produktegenskaper

  • Forfatter

  • Forlag/utgiver

    Lannoo Publishers
  • Format

    Heftet
  • Språk

    Engelsk
  • Utgivelsesår

    2022
  • Antall sider

    200
  • Utgivelsesdato

    08.12.2022
  • EAN

    9789401486255

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