This full colour, highly illustrated textbook is designed to support students through their WJEC AS in Media Studies. Individual chapters cover the following key areas:
- Textual Analysis: Visual, Technical and Audio codes
- Textual Analysis: Narrative and Genre Codes
- Approaches to Representation
- Approaches to Audience Response
- Case Studies on Representation and Audience: Gender, Age, Ethnicity, Identity, Events and Issues
- Passing MS1: Media Representations and Receptions
- Production Work, Evaluation and report
Specially designed to be user-friendly, AS Media Studies: The Essential Introduction for WJEC includes activities, key terms, case studies and sample exam questions. It introduces the course, tackles useful approaches to study, k
