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Trust, Power and Public Relations in Financial Markets

Clea Bourne
2021, Pocket, Engelsk
Trust, Power and Public Relations in Financial Markets

649,-

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The PR profession visibly claims to construct trust in complex systems, and nowhere is this more evident than in the world of finance, where PR is used to construct trust as a lubricant for global financial engines.

Recommended for academics, as well as professionals in Financial Services PR and Financial Marketing.

Produktegenskaper

  • Forfatter

    Clea Bourne

  • Forlag/utgiver

    Routledge

  • Format

    Pocket

  • Språk

    Engelsk

  • Utgivelsesår

    2021

  • Antall sider

    160

  • Serienavn

    Routledge New Directions in PR & Communication Research

  • Utgivelsesdato

    31.03.2021

  • Varenummer

    9780367340728

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