Canonic Texts in Media Research - Are there Any? Should there Be? How About these?

ARE THERE ANY? Many of us have our own canonic texts -- the kind that wona t go away. We tell them that their time has passed, that ita s embarrassing theya re still around, but they turn up repeatedly on our reading lists and in our bibliographies. They inspire us, haunt us, argue with us ---- but they wona t leave.