Taking account of recent changes both in the media and in young people's
lives, this book provides an accessible and cogent set of principles on which
the media curriculum should be based, and a clear rationale for pedagogic
practice.How should education respond to the challenges of an increasingly mediated
world? How can it enable young people to become active, critical participants
in the media culture that surrounds them? And how can it keep pace with the
complex technological, cultural and economic changes that are currently
reshaping the contemporary media environment? These are some of the questions
that arise in the area of media education - or media literacy, as it is
sometimes called - which is gradually becoming recognized as a key aspect of
the school curriculum in many countries. This book takes account of recent
changes both in the media and in young people's lives, and provides an
accessible and cogent set of principles on which the media curriculum should be
based, and a clear rationale for pedagogic practice. It outlines how media
educators should respond to contemporary social, political and technological
developments, and to the changing role and function of education itself. David
Buckingham is one of the leading international experts in the field.; He has more than twenty years' experience in media education as a teacher
and researcher, and has lectured on the topic around the world. Media Education
represents a distillation of his key arguments, and an authoritative analysis
of the challenges that lie ahead for media educators.