Lessons from the groundbreaking grassroots campaign that helped launch a new political revolution
Rules for Revolutionaries is a bold challenge to the political establishment and the -rules- that govern campaign strategy.
It tells the story of a breakthrough experiment conducted on the fringes of the Bernie Sanders presidential campaign: A technology-driven team empowered volunteers to build and manage the infrastructure to make seventy-five million calls, launch eight million text messages, and hold more than one-hundred thousand public meetings-in an effort to put Bernie Sanders-s insurgent campaign over the top.
Bond and Exley, digital iconoclasts who have been reshaping the way politics is practiced in America for two decades, have identified twenty-two rules of -Big Organizing- that can be used to drive social change movements of any kind. And they tell the inside story of one of the most amazing grassroots political campaigns ever ru
