Beyond Freedom and Dignity

In the current zeitgeist favoring cognitive psychology, this classic by seminal behaviorist B.F. Skinner (1904-90), who crusaded against studying the mind, is certain to still evoke controversy over his analysis of how a "technology of behavior" can condition human responses to the environment. Cited in Books for College Libraries, 3d ed. AnnotatioIn this profound and profoundly controversial work, a landmark of 20th-century thought originally published in 1971, B F Skinner makes his definitive statement about humankind and society. The book urges us to re-examine the ideals we have taken for granted and to consider the possibility of a radically behaviourist approach to human problems -- one that has appeared to some incompatible with those ideals, but which envisions the building of a world in which humankind can attain its greatest possible achievements.