A WALL STREET JOURNAL BUSINESS BESTSELLER • The riveting inside story of Elon Musk and Tesla''s bid to build the world''s greatest car—from award-winning Wall Street Journal tech and auto reporter Tim Higgins.
“A deeply reported and business-savvy chronicle of Tesla''s wild ride.” —Walter Isaacson, New York Times Book Review
Tesla is the envy of the automotive world. Born at the start of the millennium, it was the first car company to be valued at $1 trillion. Its CEO, the mercurial, charismatic Elon Musk has become not just a celebrity but the richest man in the world.
But Tesla’s success was far from guaranteed. Founded in the 2000s, the company was built on an audacious vision. Musk and a small band of Silicon Valley engineers set out to make a car that was quicker, sexier, smoother, and cleaner than any gas-guzzler on the road. Tesla would und
