Sports Journalism - A Multimedia Primer

Sports Journalism is a comprehensive guide to the purpose, principles and practice of this unique profession. Now in a revised and updated second edition, including new material on social media and the rise of online journalism, this is the only book to explore the fundamentals of sports reporting across every media platform. Combining an introduction to practical skills, contextual discussion of the changing media environment, and important case studies, including the ground-breaking story of Lance Armstrong, and laced with revealing anecdotes from the author''s own thirty years’ experience of sport journalism, this book is the ultimate insider’s guide and an invaluable student companion.