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Sociolinguistics of the Korean Wave - Hallyu and Soft Power

Nora (LASALLE College of the Arts Singapore) Samosir, Lionel (National University of Singapore Singapore) Wee
2023, Pocket, Engelsk
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Samosir and Wee examine how the immensely popular Korean Wave ('K-wave') also known as Hallyu is wielded as soft power through the use of communication for persuasion and attraction on the global stage.

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