Cultural and Creative Industries in the Western Balkans is a book that explores the dynamic and evolving landscape of the cultural policy, cultural and creative industries (CCI) across the region. This book examines the unique positioning of CCIs, their role in preserving cultural expression and content, and their economic impact on these societies, all within the framework of social, political, and economic trends and transformations in the region. Each chapter investigates various themes, including the unique perspective on the Western Balkans (WB), the development of cultural policies, the current state of the CCIs and their economic impact, the challenges specific to each country, and the future prospects of this sector. Through data-driven insights, the book offers readers an in-depth look at the relationship between creativity and policy, showcasing how the WB region is preserving and developing its CCIs. Professionals, academics, and policymakers can benefit from the book’s relevant recommendations for strengthening CCI ecosystems in the WB. This shortform book is the first to provide an expert overview of the cultural and creative sectors in the WB and will be valuable reading for researchers and advanced students of the creative industries, global cultural policy, and Eastern Europe more broadly.
